Member - Usitoo

Who has never dreamed of borrowing rather than buying objects that are used twice a year and that clutter attics ?

Type Startup or self-employed
Founded 2016
Company Size 3
Member Type
innovator
Founders Frédéric Chomé & Xavier Marichal
Headquarters 1070, Belgium
Social network

About

Usitoo lets citizens rent items that they only need once or twice a year. It’s cheaper than buying them, and there is no need for a deposit. Moreover, items booked online are delivered near the user place, in one of the delivery points of our network. Since a rented object is a saving of 279 kg of CO2 and 45 kg of Natural Resources (averaged values), the environmental impact of "making rental sexy again" is huge. In addition, Usitoo also applies the best practices of circular economy for its supplies: 90% of the catalogue is sources from objects that citizens possess and do not use anymore. We buy these objects back, in exchange for free rentals. Usitoo vision is to make "circular e-rental" as easy as e-commerce, but virtuous for the planet. Activities have started in Brussels in March 2018 where the our e-rental model has been experimented and progressively fine-tuned. The service has been streamlined, all barriers to mutualisation progressively suppressed, and our prices made as attractive as possible (with a major revision after the COVID crisis). Usitoo mission is to make sure its members get the objects they need when they need it and where they need it. Hence the primary organisation as a library of stuff, with an online platform for direct transactions and reservation, and an associated delivery service. As of the summer of 2020, Usitoo is now preparing its European scale-up as more and more cities are willing to deploy a similar service for their citizens, which would contribute to avoid millions of tons of CO2 Europe-wide.
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Headquarters 1070, Belgium

SDG’s of application

The Sustainable Development Goals are a call to action to end poverty, protect the planet and ensure peace and prosperity everywhere.
SDG 6
Clean water and sanitation
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SDG 7
Affordable and clean energy
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SDG 9
Industry, innovation and infrastructure
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SDG 11
Sustainable cities and communities
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SDG 12
Responsible consumption and production
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Efficient Solutions

Labelled Solutions from Usitoo

The Solar Impulse Efficient Solution label seeks to bridge the gap between ecology and economy, bringing together protection of the environment and financial viability to show that these solutions are not expensive fixes to problems, but rather opportunities for clean economic growth.