Colouree is a web platform for Real Estate and Smart Cities that rates any property surroundings in the world in 3 click.
TypeStartup or self-employed
Headquarters16128 Genoa, Metropolitan City of Genoa, Italy
Real Estate (the largest asset type globally) generated immense wealth without changing its workflows or processes for many decades, creating a great lack of upgrade, and low performing responses to the emerging customer expectations that result in lost opportunities, higher costs and poor decisions for decision makers, as well as for customers satisfaction and involvement.
Real estate is facing a pervasive shift from the idea of ownership to that of use, where customers are no longer interested in the asset (built up space) but more in the use and experience, hence “Space as a Service”.
Customer expectations are becoming the primary driver of value in Real Estate, and even if data are increasingly popular, a data-driven and easy-to-use tool to match individuals needs with the right locations, and to help demand and offer side to interact in this customer-centric perspective does not exist yet.
Current tool and business models are not optimized for these challenges, and Real Estate market needs disruptive services able to exploit the potential of Big Data and Location Analytics to anticipate future demand of space by clients, providing real time analysis and matching individuals needs with the right locations, and to help demand and offer side to interact in this customer-centric perspective.
Colouree is a data analytics and content-maps platform (at urban and neighbourhood level) that can be used by real estate firms and tenants.
In 3 simple click, without having to be an expert, It offers an interactive access to spatial information and qualitative rating of urban built spaces, to better understand contexts and inform location and buying decisions both for investors and customers.
With its basis lying in the integration of customer lifestyles and business needs it bridges the gap between offer and demand, ensuring increased involvement and satisfaction to both providers and users.
Colouree is a easy-to-use and visually appealing platform for Real Estate that rates in 3 clicks any property surroundings in the world, leveraging geo-referred data and computational analysis to match customers needs in term of lifestyle, commute or business with the right location.
Colouree enables a deep understanding about locations that supports smarter and faster decisions for both investors and customers, increasing their satisfaction and involvement, and reducing the gap between them.