Member - AIRY

What's the biggest threat to mankind? Indoor air pollution. But there's a solution: AIRY!

Type Company
Founded 2015
Company Size 20
Member Type
Founders Peer-Arne Böttcher
Headquarters 22359 Hamburg, Deutschland
Social network


Did you ever hear about Volatile Organic Compounds? Volatile Organic Compounds are a group of pollutants like Formaldehyde, Benzene, Toluene and many others. You know the smell of these bad guys. It’s the smell of a conference room after an hour of intensive brain storming. Volatile Organic Compounds are responsible for the fact, that our air indoors is up to 30 times more polluted than the air on a busy street. According to World Health Organization indoor air pollution is the biggest threat to mankind. 15.000 deaths. Every single day. That’s a huge problem! But don’t worry, AIRY provides you a solution for having a longer and even healthier live right now. As you know: Plants are purifying the air. NASA found out: If you want to get the full air purifying benefit of a plant, the dirty air must pass by the roots. So, it was about time to re-invent the plant pot. AIRY is the first plant pot to ventilate the root system in a natural but highly effective way. As a result, plants that grow in an AIRY can absorb pollutants up to 8 times as much as in a conventional pot. That means that one ordinary plant can purify a room of 20 square meter day by day. And all you need to do for maintenance is to fill up the water tank every three weeks. No electricity, no noise, no filter exchange. Sounds too easy? I know. But it is scientifically proven and after selling ten thousand of AIRYs worldwide, I can tell you: It simply works. But there’s one more thing to come. Starting 2018, a tiny device will answer the question what’s in your lungs exactly and within a second. We call it “AIRY sense” and it is a system of sensors which detects every single molecule in your air. For the very first time your air – outside and inside - will be totally transparent to you. Just ask Siri, Alexa or our AIRY App. Rocket science on the one hand and the power of nature on the other: Together they solve the problem of indoor air pollution. Please feel yourself invited to join our movement and to make this world an even better place. Best from Hamburg, Peer-Arne Böttcher
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Headquarters 22359 Hamburg, Deutschland

SDG’s of application

The Sustainable Development Goals are a call to action to end poverty, protect the planet and ensure peace and prosperity everywhere.
Clean Water and
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Affordable and
Clean Energy
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Industry, Innovation
and Infrastructure
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SDG 11
Sustainable Cities
and Communities
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SDG 12
Responsible Consumption
and production
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Efficient Solutions

Labelled Solutions from AIRY

The Solar Impulse Efficient Solution label seeks to bridge the gap between ecology and economy, bringing together protection of the environment and financial viability to show that these solutions are not expensive fixes to problems, but rather opportunities for clean economic growth.