Member - Mud Jeans

MUD Jeans is a denim brand that developed a circular business model, efficiently closing the textiles' resource loop.

Type Company
Founder 2012
Company Size 10
Member Type
Innovator
Founders Bert van Son
Headquarters 1251 AV Laren, Netherlands
Social network
Mud Jeans

About

MUD Jeans produces jeans according to the principles of the circular economy. In 2013, the brand launched "Lease A Jeans", a scheme that enables customers to lease their jeans before returning them to the brand for recycling.
This initiative enables the brand to get back the raw materials, recycle the denim and introduce up to 40% recycled cotton in their new jeans. The company is a B-corporation, part of the CE100 Ellen MacArthur Foundation network and PETA certified.
Headquarters 1251 AV Laren, Netherlands

SDG’s of application

The Sustainable Development Goals are a call to action to end poverty, protect the planet and ensure peace and prosperity everywhere.
SDG 6
Clean Water and
Sanitation
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SDG 7
Affordable and
Clean Energy
SDG 7 icon
SDG 9
Industry, Innovation
and Infrastructure
SDG 9 icon
SDG 11
Sustainable Cities
and Communities
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SDG 12
Responsible Consumption
and production
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