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Smart Travel Habits

A digital solution using behavioural pychology to nudge users towards climate-friendly travel habits

June 2020
Gallery Smart Travel Habits 1
Gallery Smart Travel Habits 1
01.

Identification

The platform helps municipalities, public transport companies, event organizers and workplaces that want to encourage people to start and implement more climate friendly travel habits such as walking, taking the bike, use public transport, carpool or shift to EV:s.

Smart Travel Habits sends a message to the user via SMS or email, containing a unique link to the platform, automatically personalized for the user, and the recipient is nudged in several ways towards more climate friendly travel habits. Finally, the entire process is measured and analyzed so that anyone can easily evaluate their sustainability investment.

Label Date June 2020
By Nudgd
From Sweden
Maturity stage Prototype testing in the real world
Looking For Investors ; Partnerships ; Municipalities ; Workplaces ; Event organizers

Sectors - Value chain - Application

Sectors
Applications
Design, Power & Produce
Package & Distribute
Use & Efficiency
Valorize & Restore
Value Chain Steps
  • /
02.

The environmental benefits

  • Users are twice as positive to switch to walking instead of taking the car, 76% more positive to switch to cycling and 62% more positive to switch to electric, gas or hybrid car, carpooling or co-driving
03.

The Financial benefits

  • If a municipality can encourage as little as 1 000 people to take the bike or walk instead of the car 50% of the time, they would reduce CO2 emissions with 180 kg per day, saving €126 per day or almost €46 000 a year
04.

Activity Region

  • /

Europe

Sweden,

  • Headquarters
  • Activity
05.

Company Profile

Nudgd

At Nudgd we are dedicated to make sustainable choices easy. We are building the world’s leading platform for hands on solutions that make sustainable choices easy and create measurable impact towards the Sustainable Development Goals.

View company profile
Headquarters 413 01 Gothenburg, Sweden
Connect with the innovator Save to Project

The information set out above, is solely for the purposes of information and the Solar Impulse Foundation does not provide any guarantee as to its authenticity, completeness or accuracy. This information does not constitute investment advice or a recommendation to buy into, transact or to enter into any agreement with any of the parties or persons mentioned above. Potential investors or interested parties are solely responsible for their investment or business decisions and for performing any due diligence required by the circumstances.