V'LEASE

A bike scheme for employers offering services like car fleet management and change management tools

01.

Identification

V’lease is a turnkey solution for employers willing to move to green professional mobility with ebikes. It provides individual mobility to all employees at the cost of public transport subscription. With 7 years of experience and research in change behavior tools, 2R Aventure offers with V'Lease a unique solution for switching professional mobility. From customised mobility study and configurations to special advice (legal & financial), including animation, change behavior schemes and maintenance, V'lease accompanies its customers and ambassadors with more than just a digital platform. Our objective is to increase the bike mobility share in professional mobility. Switching from service and company cars to e-bikes leads to many gains but can be tricky or difficult for HR. We set up a planning scheme and assistance all along.

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Label Date July 22, 2022

By 2R AVENTURE

From France

Maturity stage Small scale commercialization

Looking For New clients, Visibility, Credibility

02.

Implementation Stories

V'LEASE by 2R AVENTURE
Implemented by Ingerop in Lesquin (France) in 2021

INGEROP, an independent French engineering and consulting company, was willing to collaborate with 2R Aventure to raise awareness about green mobility in their premises of Lesquin in the suburbs of Lille. 3 bikes in free use have been proposed at their office since January 2021. Those bikes can be used to reach the closest metro location, to go to a meeting or to test a daily commute (from home to office). After 18 months, the three bikes were used for a total distance of 4785 km. 117

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Result

By using those bikes instead of cars, co2 emissions were reduced by 827 kg

V'LEASE by 2R AVENTURE
Implemented by GAPAS in Lille (France) in 2020

With the [IMP]²ulce project, 2R Aventure tested the nudges approach with several employers. Especially, the approach developed with V’lease has been tested for 4 sites from GAPAS, a non-profit association that offers various forms of support for people with disabilities through the management of 40 establishments and services.

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Result

After the experiment, the modal share of bicycle was multiplied by 2,5.

03.

The environmental benefits

•With the same level of services available for car fleet management, 2R Aventure offers active fleet management services with e-bikes, including high end e-bikes, maintenance, communication, training & support
•5 years of experience and research to accompany companies to switch with soft incentives to cheaper, sustainable and social mobility
•Complete reduction of air and noise pollution in cities, which impacts human health and well being, compared to combustion vehicles
•75% reduction CO2 for a high end cargo bike (4 children +1 adult) compared to an small electric car

04.

The Financial benefits

•5180€ saved each year per (small) car switched to city ebike
•15% less absence for bike commuters
•9% productivity increase for active employees

05.

Activity Region

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Europe

France,

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06.

Company Profile

2R AVENTURE

Innovative outdoors specialists, we have two main businesses : off the ground camping to offer a safe and comfortable solution and ebike mobility.

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Headquarters 59910 Bondues, France

07.

Networking Partner

European Startup Prize for mobility

European Startup Prize for mobility supports breakthrough innovations that will shape the transport and mobility landscape in Europe and around the world.

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Solutions Associated 13

ADEME

ADEME - The French Agency for Ecological Transition- is a public agency under the joint authority of the Ministry for an Ecological Transition and the Ministry for Higher Education, Research and Innovation.

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Solutions Associated 52

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