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France announces discounted summer train fares

Implementation Date

March 26, 2025

By

SNCF

City

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Description

Impact & Result

In 2023,  the French National Railway Company SNCF offered discounted train fares during the summer to promote rail travel across France and increase the number of train travelers. This initiative aimed to encourage sustainable transportation, making it more affordable and accessible, while reducing carbon emissions and boosting tourism and local economies.

Solution Spotlight

Who doesn’t love a break from routine when public holidays create the perfect opportunity for a long weekend getaway? Unfortunately, these peak periods see a surge in short-haul flights—chosen for convenience and cost—despite their environmental impact. Domestic flights produce approximately 86% more CO₂ per passenger than trains (1). But what if there were a wiser alternative benefiting both your wallet and the planet? By incentivizing train travel with affordable tickets and government-backed support for subsidizing companies, we can limit pollution and ease air congestion while still making travel accessible and enjoyable. It’s a win-win-win for travelers, businesses, and the environment. So sit back, relax, and enjoy the ride as the landscape rolls by.

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