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Sign upMarch 12, 2024
Porsche
Paris
Converting drivers to electric vehicles is still a challenge. With consumers still unsure about charge infrastructure and skeptical of range claims, how can Porsche show the performance of their EV lineup and drive adoption? Drivers want to know not just what a vehicle’s listed range is, but how a vehicle will fit into their life. How easy will it be to find chargers? What will summer holiday trips look like? What about driving home for Christmas in winter conditions? Chargetrip's EV routing tools help Porsche give their customers a comprehensive understanding of the Porsche EV experience. By introducing EV routing tools to their website, Porsche showcases the performance of their electric vehicle lineup in a transparent and effective way that drives sales.
Porsche sees lots of usage of the product, showing increased engagement from the market with their electric vehicle products and pointing to an increased interest from prospective customers. They see as many as 100,000 visitors to their route planning tools each month.
The electric mobility ecosystem is extremely fragmented. It is complicated for individual drivers and fleet operators to drive EVs effortlessly over long distances, across borders, or use them with high commercial intensity. This is because on-route charging is complex due to the different standards in plug-type, charge power, payment systems, waiting-lines, variable charge speeds, and outside variables like temperature, weather, topography, that impact the range of a battery. Traditional routing engines cannot deal with all these additional variables. This solution seeks to overcome this challenge by providing an EV routing engine that makes EVs predictable. The routing algorithm considers 15 static and dynamic variables to calculate the best route to a driver's destination and identifies the optimal charge stations in between. Our routing engine is exposed through a GraphQL API that is easy to integrate into existing consumer navigation and telemetric fleet applications.
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