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Sign upApril 9, 2015
L'Oréal
Paris
The collaboration between Cleanea and L'Oréal began in 2015 when Cleanea was an emerging startup offering innovative, sustainable cleaning solutions. L'Oréal, through their cleaning company GSF, chose to partner with Cleanea for the responsible maintenance of their premises. This partnership allowed Cleanea to establish itself as a leader in the greentech market, providing L'Oréal with effective alternatives to traditional, ultra-polluting chemicals. Over the years, this relationship has strengthened, leading to Cleanea's expansion across multiple L'Oréal sites, including Chevilly, Clichy, Levallois-Perret, and Paris. Recognizing Cleanea's commitment to sustainability, L'Oréal selected Cleanea as a solution partner for their"Share the Beauty With All"program further integrating eco-friendly practices into their operations. Today, L'Oréal remains a steadfast partner, continually endorsing and expanding the use of Cleanea's solutions, demonstrating their long-term trust and commitment.
Cleanea machines in the L'Oréal fleet across Ile-de-France have produced 412,363 liters of Cleanea products. Our Life Cycle Analysis and impact calculator show that Cleanea has prevented over 9 tons of CO2 emissions, avoided 3 tons of plastic waste, and saved nearly 200 cubic meters of water—50% Traditional products cost 20 cents per liter, while Cleanea products cost only 6 cents per liter. Producing 412,363 liters of Cleanea products has saved L'Oréal approximately €6,000.
Cleanea offers an innovative and eco-friendly solution to traditional chemical disinfectants by utilizing electrolysis technology. By combining salt, water, and electricity, Cleanea's in situ production system creates two effective cleaning solutions: a red disinfectant (HClO) and a blue degreaser (NaOH). This patented process ensures the purity and stability of the products, which comply with European hygiene norms and have proven efficacy over ten years. Cleanea's system reduces environmental impact by minimizing plastic waste, eliminating harmful VOCs, and breaking the supply chain dependency. The solutions are safe for employees, cost-efficient, and versatile, cleaning everything from stainless steel to fabrics. This sustainable approach not only protects health but also supports climate action by reducing pollutants and water waste.
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